Bathroom Installation Leads from Planning Applications
Virtually every loft conversion, large extension, or new build includes a new bathroom. That’s high-value work — bathroom installations typically run into thousands of pounds, with tight timelines that match when homeowners are actually making decisions. Yet most bathroom fitters never look at council planning portals to find these opportunities.
Planr finds these projects for you every week, scores them for relevance to bathroom installation work, and writes a personalised letter so you can contact the homeowner before the builder has even started on site.
How Planr finds bathroom leads
Council planning portals publish applications the day they’re submitted. Planr scrapes those portals weekly, identifies projects that will need bathroom installation work, and scores them for relevance to your trade. Every application includes the full address and applicant details.
What gets scored highly for bathroom fitters
- Loft conversions with en-suite — scores 8-10, these almost always include a full bathroom install
- Large rear extensions with family bathroom — new bathroom on the ground floor, scores 8-10
- New build houses — multiple bathrooms per property, scores 8-10
- Garage conversions with shower room — compact but complete bathroom installations
- Commercial refurbishments — offices and retail needing accessible bathrooms
- Accessibility adaptation applications — often replacing standard bathrooms with wet rooms
- Barn conversions — frequently include new bathrooms in converted agricultural buildings
Planning applications for kitchens, extensions without plumbing, or external-only work don’t involve bathroom installation and score low. You only see projects that genuinely need your services.
The personalised letter advantage
Planr reads your website before writing each letter. If you specialise in en-suite installations, the letter emphasises that. If you focus on accessible bathrooms or wet rooms, the letter reflects that expertise. Planr matches your services to the specific application — not a generic template with a name swapped in.
For example, if the planning application mentions a ground-floor accessible bathroom, and your website shows you install wet rooms and accessible bathrooms, Planr writes a letter about your relevant experience. If the application is for an en-suite in a loft conversion, and your work focuses on luxury en-suites, the letter highlights that instead.
How much time this saves
Searching council portals for bathroom-relevant applications takes roughly 1.5 hours a week. Planr reduces that to 10 minutes — log in, review your scored leads, download the personalised letters you want to send. That’s nearly a full working day reclaimed every month.
Pricing
- Starter — £29/month. 1 council.
- Growth — £59/month. 3 councils.
- Pro — £79/month. 15 councils.
Every plan includes the AI scoring and personalised letter generation. Start with a 7-day free trial — no card needed, and you get 3 letters to try out for real, on real applications.
FAQ
What bathroom projects are most valuable? Loft conversions with en-suites and large extensions with new family bathrooms score 8-10/10. These projects involve full installations worth £3,000-8,000, with clear timelines that match when the bathroom fitter is needed on site.
How early do I find out about bathroom needs? Planning applications are published before work starts, often months before the bathroom installation stage. This gives you time to visit the property, provide a quote, and book the job before the homeowner starts searching for fitters.
Will I be competing with other bathroom fitters using Planr? Multiple fitters can operate in the same area. The competitive advantage comes from outreach consistency — most bathroom fitters don’t contact applicants systematically, so regular contact alone sets you apart.
Does the letter look automated? No — they read like a normal, professional letter from a local bathroom fitter. No robotic phrasing, no “As an AI.” They reference the homeowner’s actual project and your actual services.
What if the homeowner has already chosen a fitter? Many haven’t when planning is submitted. The bathroom installation stage usually comes months after planning approval, which is exactly why early outreach works. You’re often the first proper letter through the door.
What about wet rooms and accessible bathrooms? Adaptation applications often include accessible bathrooms. If your website mentions wet rooms or level-access installations, Planr highlights that experience in the personalised letter.
Ready to stop missing bathroom work sitting in public records? Start your 7-day free trial — no card required.