Planning Leads for Kitchen Fitters: Find New Kitchen Jobs Before the Extension’s Even Built
Almost every rear extension is really a kitchen job. Homeowners knock through, open up the back of the house, and put in the kitchen they’ve actually wanted for years. That decision gets made and published on the council planning portal months before a kitchen fitter is ever contacted.
Nobody’s watching those applications though, because checking council portals across a few areas every week isn’t something most kitchen fitters have time for. So the lead sits there, public, unclaimed, until the builder’s already recommended someone.
Planr checks for you, every week.
How Planr finds planning leads for kitchen fitters
Planr scrapes planning portals across Herts, Essex, and London (expanding) weekly, pulling every new application and extracting the applicant’s name and address — including from redacted PDF documents that would take forever to check by hand.
An AI model scores each application for how relevant it is to kitchen fitting work, so rear extensions, open-plan conversions and new builds appear near the top.
What gets scored highly for kitchen fitters
- Rear and side extensions — the classic “new kitchen” job, especially open-plan knock-throughs
- Loft conversions with kitchenette or annexe use — smaller but real kitchen fitting opportunities
- New build houses — full kitchen install from scratch
- Internal alteration applications — removing walls between kitchen and dining/living space
- Change of use to residential — commercial-to-flat conversions, each needing a new kitchen
What you get
A scored weekly list of relevant applications and a ready-to-send letter for each, already written and referencing the homeowner’s specific project. Planr reads your website first so the letter reflects the style and range of kitchens you actually fit.
No drafting needed — download, print, post.
How much time this saves
Manually checking portals and reading applications to work out which ones involve a new or altered kitchen takes about 2 hours a week done properly. Most fitters don’t have that time spare, which is exactly why these leads go unclaimed.
Planr turns that into about 10 minutes a week: scroll your scored list, take the letters worth sending. Roughly 7 hours saved a month.
Pricing and free trial
- Starter — £29/month. 1 council.
- Growth — £59/month. 3 councils.
- Pro — £79/month. 15 councils.
7-day free trial, no card required, 3 letters included so you can see how it performs on real applications near you.
FAQ
How do I know an extension application actually involves the kitchen? Most rear extensions are for open-plan kitchen-diner layouts — Planr links you to the actual application so you can check the plans and description before deciding to send a letter.
Is this only useful for full kitchen replacements, or smaller jobs too? Mostly full replacements tied to extensions, loft conversions, and new builds — these tend to be bigger-ticket jobs worth chasing early.
Will the letter reference specific kitchen brands or styles I fit? Only what’s on your website. Planr reads your site before writing so the letter reflects your actual services and style.
Can I reach the homeowner before the builder’s even started? Usually yes — planning approval typically comes months before construction starts, which is your best window to make contact directly.
What if the homeowner already has a kitchen company through their builder? Some will, but plenty of homeowners choose their own kitchen fitter separately from the main build — being first with a well-written, relevant letter puts you in that conversation.
Get in before the extension’s even dug out. Start your 7-day free trial — no card required.